ABOUT US

the space identity

Taking the cue from fashion where the accessories complements the garment, our accessories aim to complete and enhance the interiors while creating a statement in colour, form, function and aesthetics. It is a subtle and skilled exercise to calibrate and curate the right pieces and to understand the dynamic of how choices best interact with the interiors and guests using the space.

OUR MISSION & VISION

Established in 2004, our company began as a design firm specializing in creating unique spa and room accessories. As we have grown and expanded over the years, we have become a market leader, providing owners, developers, and operators with access to our expertise and resources for a holistic approach to product design, styling, sourcing, production, and interior design. To better serve our clients, we have created three distinct divisions, Absolute Lifestyle Bespoke, Absolute Lifestyle Objects and AL Studio, each offering a customized approach to meet each clients individual needs.

LUXURY MEETS SUSTAINABILITY

As part of our commitment to global initiatives, we aim to reduce our carbon footprint through an LCF (Low Carbon Footprint) strategy. We strive to source materials and suppliers regionally whenever possible. AL creates accessories that are environmentally friendly by using natural and sustainable materials

AL provides a quality and creative approach to custom designed products ranging from guestroom/ bathroom to public areas complementing your projects that accentuate the overall design, reinforcing brand essence and experience. We listen, we design and we produce accessories through a collaborative effort with designers, operators and owners alike resulting in pieces that reinforces the identity of the space.

Our team

  • Managing Director

    “Show us your colors and we bring them to life”

    Coming from a marketing and business development background, she has always been instrumental in helping her brother Alex Baehr transform his company into a multifaceted firm.

    Her ability to manage projects cost-effectively is complemented by her creativity, allowing clients to get what they want without breaking the bank. She is driven by her passion for work and constantly strives to achieve the perfect balance between design needs and affordability.!

  • Design Principal

    “Beauty with substance.”

    Motivated by his passion for furnishings and accessories, a barrister ventured to Asia, where he explored sales and marketing, manufacturing, and design-related industries.

    Inspired by his journey, he founded absolute lifestyle, a company that specializes in creating unique products for hospitality and residential projects. Today, with a customized and comprehensive approach to design, styling, sourcing, project management, and procurement, absolute lifestyle continues to thrive, inspiring others to follow their dreams.

  • Founder & Mentor

    “The details are not the details. They make the design.”

    Alex has been captivating the world through architecture for over 30 years, having worked in a variety of fields from Development and Design to Management.

    His career began with an educational journey that took him around the globe, leading him to WAT&G in Honolulu where his global perspective flourished.

    This was just the beginning; he then moved on to Asia and United Arab Emirates working as part of prestigious luxury hotel brands such as Mandarin Oriental, Jumeirah, The Peninsula, and The Ritz-Carlton - providing us with insight into unique hospitality projects all across the world.